Uncategorized

Did you know… 98% of consumers open their mail the same day it is delivered? 77% of people immediately go through their mail, and 72% bring it in as soon as they can.   Even though we live in a digital age, direct mail marketing is still significant because it’s one of the best ways […]

  It’s the age-old dilemma for restaurant business owners: why do I have a low conversion rate despite a high amount of traffic?   A website typically converts 2% to 5% of its visits into leads or sales. If you’re not getting results in this range, it’s time to examine your website and see what’s

Voice search is quickly becoming the norm.   Voice search might seem like it’s just getting started, but devices like Amazon Echo and Google Home are the most advanced voice assistants that people have ever used. Voice search isn’t just shaping up to be the next big thing.   It is the next big thing.  

  So you’ve got your website up and running, the design is sweet, your page speed is breaking the Google speedometer, and social media plugins are enabled. You’re all set to start creating content but there’s a problem… If you’re suffering from writers block and not sure what to write about – Stop stressing because

  Credit cards make it simple for your company to receive payments, but they also cause a small cash flow leak. Processing fees may appear minor and may take some time to comprehend, but a 1.5%-3.5% reduction in cash flow can quickly add up to thousands of dollars in lost revenue.   Credit card fees,

In the past, local marketing was easy. You paid for a listing in the Yellow Pages, printed flyers, and possibly placed an ad in the local newspaper. People were aware of who you were and where you were.   Then came web marketing and everything changed. At first, the advice was to focus on general

Everyone makes mistakes, especially when trying out new marketing strategies. However, when your restaurant business is putting its reputation (and money) on the line to experiment with new digital marketing strategies, making certain mistakes can be (literally) costly.   With that in mind, let’s look at 5 of the most common local marketing fails and

If you’ve watched any tv news broadcast lately, it’s no secret that the economic future is clouded by uncertainties, with the COVID-19 epidemic still persisting, the ongoing crisis in Ukraine putting additional pressure on soaring interest rates, and Chinese lockdowns potentially affecting supply lines.   Economists predict that the United States will enter a recession

For decades, email has been the preferred method for sending and receiving mass messages and reaching audiences. Text (or SMS) marketing, on the other hand, is a quick, cost-effective way to share promotions and updates with customers. So, which reigns supreme?   SMS or email marketing?   In order to figure out which strategy is

We are currently living in the internet age, which means your restaurant business needs to evolve along with it. Digital marketing can help you promote your company, brand, and products or services. There is an audience to be reached online, as well as a reputation to be established. However, there is more effective and less